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Are there such thing known as bad times or good times? Recently when we hear news that the US economy is slowing down or even going into a recession, many people start declaring that bad times are coming upon us. Many countries begin to predict that their GNP will drop. To translate it into organizational terms, the sales managers are predicting that their sales are going to drop. If we were to translate it into individual terms, we are saying that our income will drop. If you to were analyse it carefully, you will notice that all the 3 cases above seem to point to the fact that the OUTSIDE ENVIRONMENT is going to affect us and there's nothing that we can do about it.
Has it not occurred to us that humans are supposed to have control over his environment? Like inventing the air-cond when our weather is hot. Like inventing the airplane when we can't fly. Like inventing the submarine when we can't breathe under water. What makes us so sure that our income will drop? It's something affecting our mind - it's making us feel hopeless. But why do we let it be? Why not take the situation in our own hands. Why not channel our efforts and thoughts to finding new business opportunities, new ways, new clients, new strategy to increase our business or Income?
Listen to what Chris Newton has to say:-
"There's no law, written or unwritten that says that just because the 'cake' is shrinking, you must have a shrinking slice of it. With innovative advertising and marketing… you'll survive and prosper …even if others around you are falling by the wayside."
The key would lie on whether you have the courage to do things you have never done before; courage to explore new ways; courage to promote or market yourself when others are cutting cost and licking their wounds at home. Remember, businesses are outside in the market place - not behind the cozy desk.
For those of you who are working for others - this is the time for you to put your best foot forward. Come up with innovative ideas for your bosses. Volunteer to implement it etc. You will notice that Bad times will become the Best of times for you.
In case you may think that we only know how to preach - for your information, our business has doubled the last 4 months and we have more coming that we don't know how to cope.
Anyway I will leave you with a very wise statement by a very great man:-
"There are no such things
as good or bad times;
There are only different type of times!"
May the 'bad' time be great time for you.
Your fellow traveler in time.
Billi Lim
Author of No. 1 Best-seller “Dare To Fail”
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